lauren olson: copywriter

NATURE’S WAY - NATURE FINDS A WAY CAMPAIGN

We created this new campaign for Nature’s Way to showcase the problem-solving power of nature that inspired the Nature’s Way brand. In this series of films we follow our narrator - an insect, voiced by Amy Sedaris as she tells us about the problem-solving power of nature.

Copy: It Me / Art: Nate Corrado / eCDs: Mark Fitzloff + Rob Palmer / ACCOUNTS: MARCELINA WARD + WHITNEY CALVIN / PRODUCER: SANDRA HAGBLOM / DIRector: FILIP ENGSTROM @ smuggler / vo: AMY SEDARIS